Primal Feline Turkey Pronto vs. Nature's Variety Instinct Ultimate Protein Chicken
 
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Primal has a better protein to fat ratio. Nature's Variety's ratio of 2.76 to 1 is too high (not fatty enough). (The ideal ratio is 2 to 1.) Nature's Variety has fewer ingredients, which is usually a good thing. Nature's Variety has a slightly lower concentration of fruits, veggies, grains, and starches.
Primal Feline Turkey Pronto
                                                             Primal has a better protein to fat ratio. Nature's Variety's ratio of 2.76 to 1 is too high (not fatty enough). (The ideal ratio is 2 to 1.)
                                                                                    
First 10 ingredients:
turkey turkey livers organic pumpkin seeds organic sunflower seeds organic cranberries organic blueberries organic celery organic kale organic squash organic cilantro
Nature's Variety Instinct Ultimate Protein Chicken
                                                                                                                                     Nature's Variety has fewer ingredients, which is usually a good thing.
                                                                                 Nature's Variety has a slightly lower concentration of fruits, veggies, grains, and starches.
                                                
First 10 ingredients:
chicken tapioca chicken fat ground flaxseed natural flavor dried tomato pomace dried whey protein concentrate dicalcium phosphate potassium chloride salt
| Primal Feline Turkey ProntoFrozen Raw | Nature's Variety Instinct Ultimate Protein ChickenKibble | |
| 
        Score A | 
        Score C | |
| Food Type | Frozen Raw | Kibble | 
| Meat % | 91% | Unknown | 
| Protein % | 13% | 47% | 
| Fat % | 6% | 17% | 
| Fiber % | 1% | 3% | 
| Protein to Fat Ratio | 2.17 to 1 | 2.76 to 1 | 
| Total Ingredients | 19 | 14 | 
| Meat Content | 2 total high concentration, high quality | 6 total high quality | 
| Non-Meats | 12 total low concentration | 5 total low concentration | 
| Sugar-free | Yes | Yes | 
| Controversial ingredient-free | Yes | Yes | 
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