Nature's Variety Instinct Original Grain-Free Rabbit vs. Inception Fish Recipe
 
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Nature's Variety has a better protein to fat ratio. Inception's ratio of 1.5 to 1 is too low (too fatty). (The ideal ratio is 2 to 1.) Inception has fewer ingredients, which is usually a good thing. Inception has a slightly lower concentration of fruits, veggies, grains, and starches.
Nature's Variety Instinct Original Grain-Free Rabbit
                                                                                                                                     Nature's Variety has a better protein to fat ratio. Inception's ratio of 1.5 to 1 is too low (too fatty). (The ideal ratio is 2 to 1.)
                                                
First 10 ingredients:
rabbit turkey meal menhaden fish meal chicken fat white fish meal peas salmon meal rabbit meal tapioca natural flavor
Inception Fish Recipe
                                                             Inception has fewer ingredients, which is usually a good thing.
                                                                                                                     Inception has a slightly lower concentration of fruits, veggies, grains, and starches.
                                                
First 10 ingredients:
trout salmon whitefish fish broth catfish mackerel sardines natural flavor agar-agar calcium carbonate
| Nature's Variety Instinct Original Grain-Free RabbitKibble | Inception Fish RecipeCanned | |
| 
        Score F | 
        Score B | |
| Food Type | Kibble | Canned | 
| Meat % | Unknown | Unknown | 
| Protein % | 40.5% | 10.5% | 
| Fat % | 22.5% | 7% | 
| Fiber % | 3% | 1.2% | 
| Protein to Fat Ratio | 1.8 to 1 | 1.5 to 1 | 
| Total Ingredients | 22 | 12 | 
| Meat Content | 12 total high concentration, high quality | 8 total high concentration, high quality | 
| Non-Meats | 7 total low concentration | 1 total low concentration | 
| Sugar-free | Yes | Yes | 
| Controversial ingredient-free | Yes | Yes | 
| 
        
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