Nature's Variety Instinct Limited Ingredient Diet Grain-Free Turkey vs. SquarePet Squarely Natural Chicken & Brown Rice Formula

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Nature's Variety has a better protein to fat ratio. SquarePet's ratio of 2.25 to 1 is too high (not fatty enough). (The ideal ratio is 2 to 1.) SquarePet has slightly fewer ingredients, which is usually a good thing. SquarePet has a slightly lower concentration of fruits, veggies, grains, and starches.

Nature's Variety Instinct Limited Ingredient Diet Grain-Free Turkey

Nature's Variety has a better protein to fat ratio. SquarePet's ratio of 2.25 to 1 is too high (not fatty enough). (The ideal ratio is 2 to 1.)

Legend

First 10 ingredients:

turkey meal peas turkey tapioca canola oil natural flavor coconut oil salt montmorillonite clay choline chloride

SquarePet Squarely Natural Chicken & Brown Rice Formula

SquarePet has slightly fewer ingredients, which is usually a good thing.
SquarePet has a slightly lower concentration of fruits, veggies, grains, and starches.

First 10 ingredients:

chicken chicken meal brown rice white rice chicken fat natural flavor sunflower oil salmon oil calcium carbonate potassium chloride

 

Nature's Variety Instinct Limited Ingredient Diet Grain-Free Turkey

Kibble

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SquarePet Squarely Natural Chicken & Brown Rice Formula

Kibble

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Score
D
Score
C
Food Type Kibble Kibble
Meat % Unknown Unknown
Protein % 35.5% 36%
Fat % 16.5% 16%
Fiber % 4% 3%
Protein to Fat Ratio 2.15 to 1 2.25 to 1
Total Ingredients 13 9
Meat Content 6 total
high quality
4 total
high quality
Non-Meats 3 total
low concentration
2 total
low concentration
Sugar-free Yes Yes
Controversial ingredient-free Yes Yes
 

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